Quibbler | Apple, which is ahead of the times, why doesn't it release a blockchain phone?
袁辉腾
2018-09-16 02:36
本文约3525字,阅读全文需要约14分钟
I want to invite block chain mobile phones who speculate on concepts and sell gimmicks to turn to skr...

Editor’s Note: Previously, the daily work of several of us authors was to read a lot of BPs, contact entrepreneurs and investors, to learn and try to judge the business logic behind them. After sending away O2O, VR, live broadcast, AI and other outlets, we ushered in "sharing everything", "everyone's small program" and "everything on the chain"...

Entrepreneurship is difficult. We adhere to the principle of "reporting bright projects and bringing value to the industry", and deliver true and accurate content with an objective and neutral attitude. Of course, "no black, no milk" also makes some "full of slots" projects sink underwater. Some projects start from the supply side without considering the needs of target users; some projects are full of confidence to subvert, but have to cooperate with tradition first; Seriously think about your own advantages or barriers; of course, there are also serial entrepreneurs (losers) who chase after the wind, make quick money, and have no determination.

I admit that sometimes I was persuaded by the founders, and the more I thought about it after returning to the company, the more I felt wrong; sometimes the projects we thought were "wonderful" actually got investment from famous VCs; sometimes the team I liked quite didn't survive for 3 months... ...When I was full of "Tucao energy", I decided to open a small column of Tucao. By the way, I would like to pay tribute to the "Cyclone" magazine in "Harry Potter", support Harry and Dumbledore in the mainstream media "Daily Prophet" and other one-sided reports, and update some weird stories.

Editor’s Note: Previously, the daily work of several of us authors was to read a lot of BPs, contact entrepreneurs and investors, to learn and try to judge the business logic behind them. After sending away O2O, VR, live broadcast, AI and other outlets, we ushered in "sharing everything", "everyone's small program" and "everything on the chain"...Entrepreneurship is difficult. We adhere to the principle of "reporting bright projects and bringing value to the industry", and deliver true and accurate content with an objective and neutral attitude. Of course, "no black, no milk" also makes some "full of slots" projects sink underwater. Some projects start from the supply side without considering the needs of target users; some projects are full of confidence to subvert, but have to cooperate with tradition first; Seriously think about your own advantages or barriers; of course, there are also serial entrepreneurs (losers) who chase after the wind, make quick money, and have no determination.I admit that sometimes I was persuaded by the founders, and the more I thought about it after returning to the company, the more I felt wrong; sometimes the projects we thought were "wonderful" actually got investment from famous VCs; sometimes the team I liked quite didn't survive for 3 months... ...When I was full of "Tucao energy", I decided to open a small column of Tucao. By the way, I would like to pay tribute to the "Cyclone" magazine in "Harry Potter", support Harry and Dumbledore in the mainstream media "Daily Prophet" and other one-sided reports, and update some weird stories.

Poke this (quibbler | fortune-telling is also on the chain, does Yuelao agree?)press conference, what I want to write in the future are "Blockchain +? = False Proposition" series, "Token is not as inspiring as you think", "Is the so-called ecological layout really worth the cost", "The limitations and bottlenecks of the underlying technology" , "The Embarrassing Daily Life of the Blockchain Media Editorial Department" series. If readers also resonate, welcome to communicate or contribute.

At one o'clock in the morning on September 13th, Beijing time, Apple held a new autumn product presentation at the Jobs Theater

press conference

. Soak wolfberries in a large wave of fruit powder thermos, and stay up late to check in this year's Apple Spring Festival Gala at the risk of hair loss. As long as 12,800, the light and luxurious price of the brand-new iPhone made netizens retreat three times, exclaiming: My pair of kidneys are no longer enough, and my iPhone 6 can last for another two years. The showy operation of dual card dual standby makes Guo fans suspect that such technology is not from Huaqiangbei, and the sound amplification effect is even more beneficial to Chinese square dance aunts and Douyin fans.IFI CLAIMS Patent ServicesLooking back at the several mobile phone conferences we saw in the first half of the year, we can't help but wonder why the iPhone, which is always a few kilometers ahead of user needs, doesn't make a blockchain phone?Before answering this question, let us take another bite of this "bitten" apple.According to the published patent application data of technology companies in 2017, Samsung, LG, Apple, Sony, Huawei and other mobile phone manufacturers are on the list. Among them, Apple ranked 11th with 2,229 patents, lagging behind

old rival

Samsung.

Patent filing data by technology companies in 20172018 Global Blockchain Patent Enterprise Ranking2018 Global Blockchain Patent Enterprise Ranking

2018 Global Blockchain Patent Enterprise Ranking

image descriptionpatent application2018 Global Blockchain Patent Enterprise Ranking

Apple's patent applications in blockchain are indeed rarely heard. Late last year, the U.S. Patent and Trademark Office received a

patent application. The patent suggests that Apple may be creating a verification timestamp system based on blockchain technology.What does this system do? The patent explains that if a hacker invades a single node, a timestamp based on blockchain creation and storage can protect a secure element (Secure Element, referred to as SE), for example, a SIM or microSD card that stores confidential information. When a miner solves the hash puzzle associated with a new block, the time value becomes part of the blockchain. Due to the distributed consensus, if a malicious node changes the blockchain time value, it will be detected by the real node, and the maliciously modified block in the blockchain will not be recognized by the device and SE, so forging the time value will not destroy SE.

Although it is far away from the application layer that users can perceive, as a company that has boldly innovated its own hardware, it is natural for Apple to use blockchain technology to protect SE. It is also a good idea to start thinking about decentralized security and apply for a blockchain time stamp patent.

Apple ecologya perfect one."It is better to apply for one patent than to apply for one thousand patents." Let's take a look at what Samsung has done?

Samsung, who has been in love with Apple for many years, is full of interest in exploring the blockchain. As early as 2015, Samsung followed IBM to participate in the investment of the blockchain project ADEPT; and then began to participate in the blockchain project in the name of its subsidiaries. In April this year,BankSignOfficially appeared as an investor and invested in Fliamen, a blockchain startup.Official AnnouncementThis year, Samsung’s blockchain layout outside of investment has accelerated. Its subsidiary SDS and the Federation of Korean Banks to develop a blockchain-based authentication platformINNOSILICON, to realize the interaction between different bank mobile systems, and users can conduct transactions on different applications; in June, Samsung

Official Announcement

China plans to use blockchain technology for the new logistics platform Cello 3.0; in July, Samsung and the mining machine company

Reached a cooperation, which will introduce Samsung's ASIC chip manufacturing technology.In the blockchain battlefield, Samsung landed faster, while Apple was slightly sour. However, neither of these rivals has rumored that they will make a "blockchain mobile phone".

At the beginning of this year, the concept of blockchain mobile phones became popular. The configuration of these mobile phones may not be able to compete with "domestic magic phones", let alone battle Apple. Now that the conventional UI design, cost-effectiveness and other publicity strategies of smartphones have been put down, "Blockchain +" has become a big selling point of "I have what you don't".

Odaily has worked on blockchain phones launched by global mobile phone and hardware manufacturers and blockchain start-ups

inventoryWe found that although the major manufacturers have put blockchain smartphones on the agenda, there is "a lot of thunder and little rain". The concept of blockchain is more like a layer of "technical gold" that manufacturers brag about and forcibly plate themselves.Although the above three smartphones are already on the market, the complaints are also "earning" a lot of money. The candy blockchain mobile phone is "selling dog meat with sheep's tricks". The official vowed that it can truly "mining", and in the end it only helps users "digging points". And the "first to eat crab" candy phone has already started selling its next model

new product

new product

, the biggest selling point is "the world's first translation mobile phone"...

It can be seen that those blockchain phones that have successfully "attracted attention" are just a gimmick. Perhaps the distance between your mobile phone and the so-called blockchain mobile phone is only one APP.

Whether it is Candy and Changhong, the "passers-by" in the field of mobile phones, or Lenovo, which has already fallen out of the top ten domestic smartphone market shares, or HTC, which is declining, the common thing is that they are either small in scale or old. "One Brother" encountered operational difficulties. "First-class manufacturers create selling points, and third-rate manufacturers hype hot spots." For them, the blockchain is more like a life-saving straw, a good prescription for bringing the dead back to life.From the first launch of a smartphone without a keyboard to the launch of Siri, a virtual voice assistant that tells you cold jokes, Apple's success lies not only in its years of accumulation in hardware and software design, but also in its continuous technological innovation. The three-dimensional ecosystem has surpassed Apple's hardware itself and has become its unique moat. Various applications based on blockchain technology should exist in various postures in various terminals that users can access.In June this year,

Apple updates its developer guidelines

, explicitly prohibits mining cryptocurrencies on iOS devices. At the same time, in order to reduce App Store fraud and comply with the government's request to rectify online gambling, the App Store has begun to clean up a number of gambling-related chess and card mobile games. Among them, gambling games involving real money and virtual currency are all within the scope of removal, and gambling-related games submitted by individual developers will not be approved in the future.

image description

It has been more than ten years since the first generation of iPhone was born, and the blockchain is about to celebrate its tenth birthday. If the main theme of the next technology era is blockchain, can Apple come from behind and continue to lead? I'm afraid it can only be verified by time.

Related Reading

I am Yuan Huiteng, the author of Odaily. If you have news, or have accumulated blockchain-related slots, welcome to add zzl0312520 for communication. Please note the company + name + reason.

secondary title

Related Reading

Real technology or pseudo-concept? Learn about blockchain smartphones

Samsung develops BankSign, a blockchain identity authentication platform, and lands in the banking industry after customs logistics

Bitmain's competitors are coming! Samsung is building ASIC chips for Halong Mining

袁辉腾
作者文库