
When it comes to Alibaba, we have to look back at the social business ecosystem mentioned by Jack Ma in his early years. He built the Ali ecosystem by integrating the five departments of credit, finance, logistics, work platform and big data. Identity has dominated the development of e-commerce, and it has rapidly grown from a small start-up company to a world-class Internet giant.
With the development of the times, brushing Taobao has evolved into a living habit of the public, but its development has gradually reached a bottleneck period.
Many people began to ask questions, who will take over from Taobao and become the next business ecology? Before answering this question, the first question to answer is where the next business ecology might focus?
Blockchain technology single-handedly broke into everyone's field of vision. With the further development of technology, NFT became popular. If the application of blockchain technology is a bright galaxy, then NFT is undoubtedly the most dazzling galaxy. It changes the formats of the art industry, game industry, cultural and creative industries, etc., and brings new changes to the business model and ecosystem.
NFT empowers all things with value, has become a bridge between the real world and the digital asset world, and has become a new carrier of the industrial blockchain. Its wide application has contributed to the formation of a business ecosystem.
OpenSea, an overseas NFT market, raised US$23 million for its A round of financing, and Dapper Lab, the parent company of the NFT trading platform "NBA Top Shot", received US$305 million in investment. A large amount of capital and the entry of start-up companies make the future of the NFT market promising.
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NFT solves creators' "siege" dilemma
Over the years, creators have been plagued by many problems such as lack of a platform for direct communication with users, difficulties in trading and circulation, plagiarism and imitation, and a small audience. Neither the famous Van Gogh nor the little-known artists of the new school can avoid these questions.
Brokers earn most of the income, while the life of original authors is stretched. With the further development of the Internet era, plagiarism can steal other people's hard-earned results in a few seconds with just a click of the mouse, and the creator seems to be caught in a siege.
As early as 2013, some people began to try to create NFT, and its decentralized and non-tamperable characteristics deeply attracted the attention of creators. Creators urgently need a technology that allows them to control the initiative of their works, and the emergence of NFT is like a knight, saving the "princess" from the dragon.
Creators can mint NFT at any time, and retain permanent copyright due to its traceability. At the same time, the circulation of works no longer requires brokers. NFT can be widely disseminated in the blockchain ecosystem.
NFT rescued the creators from the siege, triggering an almost blowout NFT explosion. More and more artists are casting NFTs and auctioning them, and they are in the limelight for a while. NFT has had a huge impact on the artwork, music, culture, and public welfare industries.
NFT has brought more profits to artists and brought more possibilities for artwork creation. The NFT digital artwork "REPLICATOR" created by Canadian visual artist Mad Dog Jones broke the auction record for living Canadian artists, and finally sold for 414 million US dollars. This work will automatically generate a new NFT every 28 days thereafter.
Many well-known musicians around the world have also invested in the NFT market. The Dutch music group Bassjackers released 6 NFT tracks on Origin's NFT Launchpad;"Neon Future "NFT suits, and so on, NFT makes the album have a unique identity, increasing its collection value.
With the circulation and dissemination of NFT, NFT creators can also have the right to secondary creation, which stimulates the enthusiasm of creators and promotes the prosperity of the market. A few days ago, the "2021 Chengdu Blockchain + Digital Cultural and Creative Industry Development Conference" with the theme of "Building a New Pattern and Building an Economic Circle" was officially held. The cultural industries at home and abroad are all focusing on NFT. The on-chain confirmation and circulation transactions of NFT make cultural goods more clear in terms of scarcity and ownership.
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IP institutions use NFT to open a new era
The problems that plague creators also plague IP agencies all the time. In the past, in order to solve the problem, IP agencies had to raise the threshold for entering the community, and shut out some customers. The increasingly prosperous demand of the community contradicted the limited development of IP agencies, which curbed the further development of the market.
Just like the football cards that are popular all over the United States, because of the difficulty of anti-counterfeiting and identification, they always exist in the niche circle. The unique and non-reproducible characteristics of NFT effectively solve the problem. The football NFT platform Sorare includes more than half of the clubs in Serie A, as well as more than 140 clubs from Europe, the United States and Asia, such as Liverpool, Real Madrid and Bayern Munich, enabling users to trade star cards in the form of NFT.
REALY Global provides an online shopping market for designer brands and Chaowan. By adding embedded chips to the items sold on the platform, each product is bound to the unique NFT issued by the creator, avoiding the appearance of counterfeit goods , effectively reducing the friction among fashion brand speculators.
Game characters, props, etc. can also be traded through NFT. Its cross-chain attributes and tradability make the transaction process simpler and more transparent. Atari and Animoca Brands jointly launched the arcade game NFT, and the AR platform OVR launched the AR NFT treasure hunt game in Spain. More and more traditional game companies have entered the NFT, making its content more abundant.
At the same time, NFT has also affected the ACG industry. The blockchain game development platform Enjin and CryptoGames cooperated to create VTuber NFT, and Riot Music's Ashizawa Saki and Nagase Yuka were the first batch of NFT.
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What will NFT eventually bring?
NFT will have rich applications in artwork, music, culture, public welfare, trendy games, games, sports, ACG, etc. More and more hot money will be released on the street, which will inevitably make users outside the blockchain industry all With a deep feeling.
In addition, all non-physical goods can be used as NFT. There is still a wider space for the NFT market, and at the same time, there are more applications for NFT. Through the digital circulation of private equity and trust shares on the chain, the combination of DeFi and NFT can accelerate the process of asset digitization and digital assetization faster.
However, each application is fighting independently, and it is difficult to form a joint force. The market urgently needs an NFT integration platform, so that individual users can easily gain access to the NFT market.
More and more integrated platforms have emerged, Dapper Labs has launched the Genies Marketplace, and Ethernity Chain is committed to building an NFT community.
NFTMart has created an open public chain nftmart.network, which provides users with better trading solutions, effectively realizes the interoperability of NFT, and provides better tradability.
We have reason to predict that the platform after NFT integration may become the next business ecosystem to succeed Taobao.
About NFTMart
NFTMart is developed based on Substrate, the world's first decentralized NFT trading public chain, which is committed to providing users with professional, low-gas fee NFT issuance, trading, investment and other services.
The platform is divided into two parts: the first part is nftmart.network, an open and decentralized NFT public chain, which is mainly used to publish NFT assets and process transaction data on the chain. The second part is the entrance of the nftmart.io platform, which provides users with convenient and fast transaction scenarios, and facilitates users to upload or trade NFT works.
Website : https://www.nftmart.io
Mart(Beta): https://beta.nftm
Wechat: nftmartio (official customer service)
Twitter: https://twitter.com/NFTmartio
Mediue: https://nftmart-io.medium.com/
Tele-Group: https://t.me/NFTMart
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