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What is SuperRare?
SuperRare is a blockchain powered social networking platform for art creators and collectors. Creators can create unique digital artworks on the Ethereum blockchain and tokenize them. Thanks to smart contracts, collectors can buy and trade artworks, and the royalties of the works go to the creators.
On the SuperRare platform, artists' work is tokenized - meaning that the artwork is linked to a token. New digital artwork is forever pegged to a non-fungible token (NFT). This particular type of Ethereum token is as unique as the artwork itself. NFT can be bought and sold on SuperRare, and can even be held as a long-term investment. Artists can auction off their creations or sell them for a fixed price. Once NFT is sold, it can be resold at any price on various NFT trading platforms.
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SuperRare was founded in 2017 by John Crain (CEO), Charles Crain (CTO) and Johnathan Perkins (CPO). They are also the founders of Pixura.
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What makes SuperRare special
SuperRare is a platform for digital art enthusiasts to communicate and collect. The idea behind it is that collecting is essentially a social interaction, and collectors and artists can easily interact around their common hobbies. On the platform, users can see who are the top collectors and trending artists, how many works they have bought, how many works they have created, and how much ether they have spent or accumulated. Users can also view descriptions and previous owners of the artwork itself.
SuperRare has achieved a rare achievement in the crypto industry, joining well-known products in the Ethereum DApp world such as CryptoKitties and Gods Unchained, ranking among the top ten NFT weekly value rankings.
The creator gets an 85% commission on the first sale of new artwork, while the platform gets 15%. The creator gets a 3% commission on any sale thereafter. So far, artists have created more than 5,000 works of art on the SuperRare platform, charging more than $500,000 in fees.
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How are SuperRare tokens created and obtained?
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future development
In 2018, SuperRare was featured at the Christie's Art + Technology Blockchain Summit, introducing the benefits of blockchain to traditional art world collectors. Last year, SuperRare partnered with DADA.art to host an event at London's Tate Modern, the first time art was created in a world-class gallery and then immediately available to collectors around the world. If SuperRare continues its trend of partnering with high-profile art institutions, the social collection network will surely grow even further.
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