
Text | Ratchet
In addition to making money by walking and watching short videos, what other gimmicks are there in the capital market?
The answer is "Save money by shopping online".
At the end of 2019, "Liantao" was born under the name of "online shopping to save money". Today, it has become another "big market" after Qubu and Mile short videos.
Compared with Qubu and other funds, Liantao has no innovation in the basic model, but it is more concealed and confusing, so it is not easy to be recognized by Xiaobai.
In this case, a large number of new players entered the pit. According to the download data, at present, the download volume of Liantao has exceeded 6 million in the Android market alone.
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The rise of new disk
Following the short videos of Qubu and Mile, a new capital market - Liantao, is quietly emerging.
"Liantao is the best entrepreneurial project this year." A Liantao player told YibenBlockchain.
"The current development momentum of Liantao has overshadowed Qubu and has become another 'big market' in 2020." A Dong, a senior fund player, said.
Liantao’s official information shows that the company behind Liantao is “Guangzhou Pengan Network Technology Co., Ltd.”. The company was established on July 16, 2019, and its shareholders are Han Zhian and Wen Houpeng.
"Wen Houpeng is from Wenzhou, Zhejiang. He was a bigwig in the micro-business circle in the early years, and then he started to focus on funds." A Dong told Yiben Blockchain.
So, what exactly is this "best entrepreneurial project" doing?
Liantao players said that Liantao is an emerging e-commerce project: "Liantao has connected Taobao, Tmall, JD.com, and Pinduoduo. When you buy things on Liantao, you can not only receive coupons, but also cash back."
In addition, like Qubu and Mile, Liantao also focuses on the "0 roll" mode. It claims that as long as you complete daily tasks without spending a penny, you can make money on Liantao.
"Liantao is a healthy and virtuous cycle system model, not aggressive, not brainwashing, and not earning income by pulling people's heads." The novice guide of Liantao APP wrote.
However, behind the high-sounding rhetoric, Liantao is still a naked capital scam.
Liantao issued a "platform token" named "CCQ". Currently, its black market price is around 10-12 yuan.
Secondly, Liantao has launched “task coupons” as a platform investment mechanism. Players can buy CCQ on the black market, and then use CCQ to exchange for mission coupons in the mission center.
Taking the highest-level "Consummation of Merit" coupon as an example, 100,000 CCQs are needed to redeem it, and 129,990 CCQs can be obtained after 35 days. It can be exchanged for RMB by selling it on the black market.
Based on this calculation, Liantao's annualized rate of return is as high as 312.75%.
Finally, Liantao also launched a dynamic income mechanism. Pulling the head can get more benefits.
A Dong revealed to Yiben Blockchain that the dynamic income mechanism of Liantao is composed of multiple levels: "Ordinary players can only get 5% of the income of the first-level offline direct push; while the senior players who pull the most heads can get the direct push 14% of downline revenue, 9% of secondary downline revenue, and 1% of all downline revenue.”
This level promotion mechanism of Liantao divides players into one-star to four-star masters. The more heads a player pulls, the more downline investment they pull, and the faster they level up.
After the upgrade, Liantao will also give players free mission coupons, which is equivalent to sending money to players.
Under this very tempting promotion mechanism, fund players are eager to move. The "Liantao Official Operations Department" posted on Weibo that the leader of a fund management team in Shenzhen has "Dagan Liantao for 180 days", and now not only has a "monthly income of 200,000", but also "likes to mention a BMW".
"The salary is less than 10,000, and Liantao will help you realize it." Someone shouted such a slogan.
And all over the country, Liantao's local promotion army is also dispatched.
Wearing uniform yellow vests, they set up stalls and invited passers-by to download and register the app by sending balloons.
In this case, Qimai data shows that the total download volume of Liantao in the domestic mainstream Android market has exceeded 6 million times. And this number is still growing by 35,000 every day.
At the same time, some Android users installed the Liantao APP directly through the installation package. Also, downloads by Apple users were not counted.
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Hot reason
After the short videos of Qubu and Mile, why did Liantao receive so much attention from the circle?
Adong told YibenBlockchain that this may be related to Liantao’s “e-commerce model”. "Compared with Qubu and Mile, Liantao is better promoted."
"Liantao and Jack Ma have signed a cooperation agreement. When you buy Taobao products through Liantao, you can not only receive coupons inside Taobao, but also get cash back after confirming receipt." A Liantao promoter bragged to a blockchain .
However, this rhetoric is pure lies.
Liantao’s principle of “saving money by shopping” is not mysterious. It uses Ali’s official channel—Taobao Alliance.
After signing a contract with Taobao Alliance, merchants can set coupons and rebate ratios, so as to promote through Taobao Alliance. The third-party promoter "Taoke" will also generate its own exclusive links in the Taobao Alliance, and then distribute these links externally to earn commissions.
Liantao earns such commissions.
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Liantao and Taobao alliance rebate comparison
However, this model of Liantao still confuses many users who do not understand the mechanism of Taobao, and attracts a large number of wool parties.
There is a large overlap between the wool party and the bankroll players. Adong said that in this way, it will be easier to promote Liantao, "As long as passers-by know that using Liantao can save money, they can promote it."
In fact, Liantao is not the initiator of the "cashback for shopping + coin issuance" model. As early as 2018, a project called "Blue Crystal Club" once combined the blockchain with the shopping cashback model.
On the Blue Crystal Club, users get cash back not in RMB, but the digital currency "Blue Crystal" issued by the Blue Crystal Club. Aquamarine can be freely traded and converted into RMB.
However, the Blue Crystal model is not favored by the outside world—while other rebate software can directly return RMB, what Blue Crystal Society returns is the air currency issued by itself, and users do not believe it too much.
The model of Liantao is an upgraded version of the model of Lanjingshe. On Liantao, players can get RMB cashback and a very small amount of CCQ presented by the platform. What attracts players the most is the fund investment model with an annualized return of 312.75%.
“Liantao should be the first to combine funds, cashback for shopping, digital currency, and ‘0 rolls’ together.” Adong said.
The cashback mode of shopping is not only confusing to a certain extent, but also allows some players to obtain benefits. Coupled with the frenzied promotion of fund players, Liantao has gained a large number of users.
However, Liantao’s business model may not be able to continue to operate.
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Hidden very deep
Compared with platforms such as Qubu and Mile Short Video, Liantao has another major feature.
Liantao claims to be a shopping guide platform with "0 investment, 0 risk". It is difficult for novices to enter Liantao to find investment entrances. If you want to buy CCQ investment, you need to find the CCQ black market first and trade with others on the black market.
But the CCQ black market is not hidden. Liantao adopts an invitation system for registration, and every new user is invited by an old user. When old users attract newcomers to the market, most of them will be pulled into the CCQ black market—a variety of WeChat trading groups.
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CCQ trading group and Liantao CCQ gift interface
But such a trading model obviously has risks. Due to the inability to "pay with one hand and deliver with one hand", some Liantao players often encounter scammers-paying money but not getting coins.
"In the Liantao trading group, apart from quotations from buyers and sellers, the most common thing is to expose scammers. But even if they are exposed, buyers still can't get back their losses." A Dong said.
There is no trading area, and the investment entrance is hidden. Liantao has taken great pains, obviously trying to cover up its own capital investment model.
On Liantao’s CCQ gift interface, Liantao officials pointed out that this function is limited to free gifts between friends and cannot be used for other purposes. The user agreement of Liantao also has a similar statement:
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Liantao User Agreement
This passage is even bolded and underlined for emphasis. But obviously, the purpose of almost all Chaintao players is to trade CCQ. Liantao's unilateral cover-up is nothing more than three hundred taels of silver here.
The cover-up of Liantao also includes that in the introduction of the APP’s promotion specifications, players are prohibited from publishing Liantao’s cooperation model and incentive plan to public channels, and discussing “pyramid marketing”, “brainwashing” and “Liantao bonus system”.
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Liantao trader's remarks circulated in the circle
But this is also self-deception.
"To determine a criminal act, one should not only listen to what the suspect said, but to investigate what they did." A lawyer who did not want to be named pointed out.
"For example, in some chess and card games, players bet with virtual props on the platform, and these props can only be bought on the black market. When a player buys props on the black market, someone will play cards with him and deliberately lose the props to him. Delivery by means.” He said, “Even if the platform conceals it in this way, in the end, the court still finds that the platform constitutes the crime of opening a casino.”
The same is true for Liantao. CCQ is a virtual currency issued by Liantao. CCQ on the black market cannot be generated out of thin air, and traders will inevitably pretend to be ordinary players and trade with other players. Liantao's profit model lies here.
As long as it is a fund market, there will always be a day of collapse.
From making money by walking, to making money by watching short videos, to saving money by online shopping, the routines of capital markets are constantly being refurbished.
At the same time, their concealment and confusion are getting stronger and stronger.
*The interviewees in this article are pseudonyms.
*The interviewees in this article are pseudonyms.